Do I need a big following to get started?

Nope. I started from zero and landed my first brand deal with under 5,000 followers. What matters more than size is consistency, niche, and showing up authentically.

Does my pet need to be trained or photogenic?

It helps, but personality matters way more than perfection! Some of my best performing content is the chaotic, unplanned stuff.

Can you help Canadian creators?

Yes, and I specifically talk about the Canadian creator landscape because it's different from the US market. I've built my entire career here.

How long does it take to start making money?

Honestly, it varies. I share the real timeline in the blog, no fluff, no "six figures in 30 days" promises. Just what actually happened for me and what I see working for myself and others.

So You Want to Be a Pet Content Creator?

You're in the right place. I've been doing this for 3+ years, built a community of 250,000+ pet lovers, and I'm sharing everything I know.

GRAB THE FREE STARTER CHECKLIST

I Started With a Google Pixel and Zero Followers.

Back in 2021 I opened an Instagram account for my dog Widget with no plan, no strategy, and honestly no idea what I was doing. I just loved my animals and wanted to share them.

By 2023 it had become my full-time job. Now I'm three years into doing this for a living: working with brands like Walmart, Maytag, and Canadian Tire, earning a real income, and building something I'm so proud of.

Nobody handed me a roadmap. I figured it out through a lot of trial, error, and wishing someone would just tell me what to do.

So here I am. Telling you what to do.

Here's What I Can Help You With

Getting Started

Whether you have zero followers or a few hundred, I'll help you set up your profile, find your angle, and create content that actually gets seen.

Landing Brand Deals

I'll show you how to pitch brands, what to charge, and how to turn gifted collabs into paid partnerships, even with a small following.

Making Real Income

From affiliate links to digital products to long-term brand deals, I'll walk you through how I actually make money doing this full time.

Start Here:
The Free Pet Influencer Starter Checklist

Want Personalized Help With Your Content Creator Strategy?

I share a lot of what I’ve learned for free, but sometimes you need a little more personalized support.

I offer a limited amount of one-on-one help for creators, breeders, catteries, kennels, and animal-focused businesses through strategy sessions, social media audits, and custom game plans.

Tell me what you’re working on and where you’re feeling stuck, and I’ll let you know how I think I can help.